Posts in Branding
How to create your brand voice to engage customers

When customers talk to you or your staff, is your communication a reflection of your company identity? Does it reinforce your brand? Your voice is one of the most important aspects of your brand and it has the power to turn your audience into loyal customers or to turn them away and into the hands of your competitors. Learn how to take your brand to the next level with your authentic brand voice.

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3 Myths About Branding

Branding. You know you have to do it but it may not always be clear what people mean when they talk about branding and what it exactly entails. There are a lot of myths surrounding branding. In this blog, we’ll look at three of them, so you can avoid those pitfalls on your own branding journey and create a brand that is built to grow with your business.

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Is branding really that important?

Branding can sometimes feel a bit elusive - like something that you can’t quite put your finger on. Is it really important to have a brand from day one for my start-up? What does branding even really involve and how can I assess whether mine is strong enough?

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